A tree-sonous affair

Let this be a lesson to you, my friend.

When you make Cape Fear Punch for your annual Christmas party, make sure your wife sets a maximum drink limit for you BEFORE you start.

Anywho… that’s not what I wanted to tell you today.

What I wanted to tell you was…

We polled everyone at the party… asked them how many ornaments were on the tree.

Price Is Right rules. The person who came closest without going over, won.

We had lotsa people guessing WAY low. One guessed over.

Only 2 people came close.

Isn’t that interesting?

People tended to UNDERestimate what was right in front of them.

They weren’t allowed to count the ornaments but here’s the interesting part: we asked everyone WHY they chose the number they did.

Most people said they guessed low because we had a small tree. They didn’t figure we could get the number of ornaments on the tree that we did.

Why do I mention this?

Because the EXACT same thing happens in finance, conceptually.

People underestimate the performance of whole life insurance and even their own ability to save money. Some people think they’re “small potatoes” while others just don’t see how it’s possible to accumulate and use a massive savings using life insurance… so they (wrongly) assume it isn’t possible.

What a shame.

It is possible, and my clients know all-too-well just how simple it is. If you want to know more about all this jazz, here’s where you find more info:


David Lewis, AKA The Rogue Agent, has been a life insurance agent since 2004, and has worked with some of the oldest and most respected mutual life insurance companies in the U.S. during that time. To learn more about him and his business, go here.