First, The Serious Stuff…
Monegenix® is a privately-owned insurance-based financial planning company specializing in insurance-based financial planning, which includes budgeting and cash flow planning, custom life insurance policy design and planning, custom annuity and income planning, custom disability insurance planning, and a unique life settlement auction process which can create value out of an old insurance policy where none existed before.
We also provide specialized in-house insurance underwriting services, financial monitoring and analysis of insurers, insurance policy audit services, and lifetime policy and plan support for all our clients.
Our in-house team of insurance specialists have over 50 collective years of experience in the insurance industry. We also partner with 50 other insurance brokerages to gain access to every major life insurance and annuity company in the marketplace.
David C. Lewis, RFC, is the founder and owner of Monegenix®, as well as its lead insurance advisor and financial consultant. He has been a member of the International Association of Registered Financial Consultants since 2005, a standing member of the National Ethics Association, and a former guest instructor for Joint Education and Training, Inc.
In addition to providing financial advice to clients, David has been brought in through the “back door” of some of the country’s largest financial firms to help develop educational, marketing, and client-approved content for large financial firms like Allstate, New York Life, State Farm, AmTrust, and J.G. Wentworth, as well as startup financing companies like EquityHQ.
His articles have been featured in online publications like The Huffington Post, NuWire Investor, and RealClearMarkets.
His cost-discovery calculators “reverse-engineer” life insurance policies so internal costs can be carefully examined and compared against other savings strategies. This, coupled with advanced cost-benefit analysis, can help clients better understand the value of what they are buying, enabling them to make smarter, more informed, financial decisions.
David is also the designer of xFlow™, a software application which drives a unique insurance-based budgeting and money management system and is a central part of his insurance-based financial planning philosophy.
Let’s Get More Personal…
My name is David Lewis, and I’m a licensed life insurance advisor and Registered Financial Consultant (RFC). I live and work in Durham, North Carolina with my wife and my (mostly) loyal dog.
I started in the life insurance business in 2004 as a life insurance agent and registered representative. Back then, I worked a lot in the retirement market, selling both life insurance and securities and advising people on what to do with their 401(k) plans and IRAs. I worked alongside, and was mentored by, two Certified Financial Planners (CFP), one stock broker, and a partridge in a pear tree.
After some well-earned success in my first business (and some unfortunate failures), I decided I did not want to be part of the traditional financial services industry anymore.
I started Monegenix® in 2014 as an insurance-based financial planning company focused on designing custom life insurance plans, calculators, apps, and other financial tools for business owners and professionals.
I partnered with CPI Companies, a national brokerage firm, shortly after that to expand my business. In the process, I gained some valuable team members which I have come to regard as my second family.
Despite the fact that I now have access to practically every insurance company in America, as well as some amazing resources at my fingertips, I still run my business mostly out of a small office and I still answer my own phone.
I’m on a first-name basis with all of my clients. Some of them even send me text messages on a regular basis and troll my social media accounts (all in good fun, of course).
In other words, I don’t run a stuffy operation over here.
But, that’s not what makes me different from other financial advisors, insurance agents, and brokers. If you were to ask my wife, she would tell you that I have a unique vision and philosophy that drives my practice and which permeates everything I do over here.
Here’s what I mean:
Lots of investment advisors will sell you investments and help you save money. But, they won’t guarantee you any results because (legally) they can’t.
They can show you pretty graphs, lots of scientific-sounding theories and spreadsheets, and point to historical results. I know. I was trained to do this when I first started in the biz.
But, they can’t predict the future. And, while they do talk about risk tolerance (how you feel about risk) they very rarely (if ever) talk about risk capacity (how much of your income and savings you can objectively afford to lose).
Likewise, lots of insurance agents will sell you a life insurance policy. Many of them will sell you the most expensive permanent life insurance policy they can get away with… which will make it difficult for you to accumulate enough savings for your future. Or… they will sell you the cheapest term life insurance policy they can find, coupled with mutual funds. They will exaggerate the benefits of this strategy and sell you an overly optimistic picture of what the stock market will do over the next 2 or 3 decades.
A few advisors will do a decent job of designing an affordable life insurance and savings plan. But, they won’t make a comprehensive plan, stick with you for the next 20-30 years, provide ongoing support services, and they don’t have a continuity or contingency plan in place for you in case something happens to them.
The problem, in both cases, is the same.
The financial services industry is ironically not primarily a service industry. It’s primarily a sales-driven industry.
The goal is to move as much financial product as possible or to move as much money away from the brokerage firm you’re currently doing business with to their firm.
This is why (almost) every financial advisor focuses so much on gathering assets under management (AUM) and why life insurance agents have annual sales goals. Even fee-only financial planners have annual billable hour goals — their goal is to sell you maximum financial planning time per year.
None of this is for your benefit. It’s for theirs, which I find very adversarial.
Why choose me?
That’s a good question.
I wish I could tell you I’m always a nice guy or that I’ll make sure you’ll retire comfortably or that everything will be hunky dory if you do business with me but… the truth is… I’m not always a nice guy (we all have bad days), if you don’t follow the plan you won’t retire comfortably, and maybe things won’t work out like it does in the movies. People die, become disabled, and sometimes, shit happens that’s beyond anyone’s control.
With that being said…
All of the plans I’ve designed for my clients have worked out very well. Very little of it was luck. It was by design. I’m somewhat selective about who I take on as a client (which may be part of the high success rate).
However… I’m also very selective about the insurance companies and brokerages I do business with.
I put my money in the same exact financial contracts that I sell to my clients. I am right there with them and share in the same kinds of profits they do. I never ask them to take risks with their money that I haven’t already taken myself.
That is an extremely rare thing in the financial services industry.
I have an intimate knowledge of the underlying costs and benefits of the products I design and sell, and so I disclose those costs and benefits to my clients in the same exact way I calculated them for myself and my wife when designing our own financial plan.
My business is primarily a financial service business which just so happens to sell financial products to solve bonafide financial problems, and not a sales business that tries to shoehorn in worn-out and unproven financial hypotheses that don’t actually work in the real world.
I guarantee results by virtue of the fact that I only design and sell financial contracts that guarantee your future income and savings. After all, if the plan doesn’t actually work, what good is it? Secondly, my team and I don’t just sell insurance policies. We design an actual plan that will work for the rest of your life.
I also maintain regular weekly communication with all clients (which I guess is somewhat rare in the financial services business).
But… perhaps you should not listen to me. Or, perhaps you should listen to me if only to disqualify me as someone worth listening to.
I dunno. I’ll let you decide whether what I have to say, going forward, is worthwhile.
About My Services…
Here’s the deal:
- If you want to pay off debt and save more money…
- If you’re making good money, but still have cash flow problems…
- If you want to lower your tax bill…
- If you’re not sure how (or if) you should plan for retirement…
- If you want to improve the performance of your overall investment strategy or…
- If you don’t understand or don’t want to invest in the stock market…
- If you’re worried about your future savings and want to protect it…
- If you cannot afford to lose the income or savings you’ve accumulated…
- If you’re confused about all the contradictory information out there on the web about life insurance and annuities, insurance planning, or full-on insurance-based financial planning…
Then, I may be able to help you sort it all out and design a simple financial plan that really works.
But before I go any further, let me tell you a little bit about me and how I got here…
How It All Began
My first exposure to the financial planning industry was when I was 18. A lot of my co-workers had invested heavily in their 401(k) plans… and they bragged a lot about the money they were making. I had no clue about investing… retirement… or the stock market.
All I knew was my co-workers were getting rich.
Some people were up over $300,000… some of these 401(k) plans swelled millions of dollars.
And then the dot-com “bubble” burst…
I can still see her face…
I was sitting across from a fellow co-worker at the bar and she was telling us about how her 401(k) plan had gone from over $350,000 to under $50,000.
She had lost it all.
And so had all of my friends… except me. I wasn’t invested in a 401(k)… I guess it didn’t “hit” me like it hit them.
Even though I felt for them, I was intrigued… how had they made so much money so quickly?
Thus began my long… LONG… journey into the world of finance.
Eventually, I ended up opening a brokerage account… did some stock trading… and… lost my shirt.
But, I didn’t give up… I tried options trading… I invested in precious metals and mining companies… I traded forex…
I went bust every time.
There had to be a better way to do this.
So… I decided to get closer to the industry.
… by working for a household name in financial services.
I started out selling variable annuities and mutual funds… studied under 30-year veteran Certified Financial Planners, a stockbroker, and several of the firm’s Registered Investment Advisors.
And then I discovered life insurance.
It was a sleepy product that didn’t get much respect around the office…
A couple of the guys at the office teased me about it… because I wanted to learn more about it… but they referred to it as an “antiquated product.”
But that only made me even MORE curious…
If there’s a product everyone hates… I want to know why.
And so I went to work…
Building financial calculators to try and reverse engineer my company’s (and other companys’) products…
I did some financial modeling…
And started selling policies…
But… I was still convinced of the old adage of “everything in moderation” so I diversified my own savings into things like gold, stocks, and a few other investments…
Until one day…
My world came crashing down around me…
See… I had decided to leave my cushy job and go out on my own… become an independent financial advisor…
And I realized just how difficult it was…
“All of the sudden” business dried up…
And the spigot of income had been shut off…
At the time, I was paying a company to do marketing for me… and unbeknownst to me… that company had been lying to me… and not doing their job.
But… they were cashing the checks I was sending and spending the money.
I had to regroup… and fast.
Unfortunately, all these “great investments” that I had learned to use weren’t doing me any good… at all.
I had to cash out everything, pay the transaction fees… and ultimately take a loss on them.
Because… well… I needed the money.
That’s kind of how it goes though… when you really need money… it’s also the absolute worst time to sell your investments.
Anyway, it was during this time that my thoughts turned back to life insurance…
What if I had put more time and money into a life insurance plan for myself?
And so… I went to work.
I started writing for, and consulting for, some of the major life insurers and financial services companies in the U.S.
I created a new company and partnered with a nationally-known brokerage firm to help expand my company’s reach and offer more customized services.
I devised an entirely new method of financial planning built around an insurance-based budgeting and money management system, coupled with custom life insurance policies which eliminate the risk of losing money over the long-term, and help clients build a long-term savings they can use immediately as well as 20 or 30 years from now.
This approach radically simplifies the process of financial planning, moving away from the conventional investment-based approach and adopting the classical insurance-based approach made popular in the late 1800s and early 1900s.
Want To Know More?
A great starting point for most people is to get on my daily email list. I tell stories and disclose information that normally doesn’t see the light of day in the financial industry.
A word of warning… there’s a lot of sarcasm, stories some people think are “offensive,” and a lot of strong opinions. I sometimes even “go there” with politics and religion. But… some people have told me, on occasion, that I also dispense some damn interesting financial advice.
It’s not politically correct. Sometimes, it’s not even grammatically correct.
One reader put it like this:
If that bothers you or if you think you might be offended by any of that stuff, that’s perfectly fine.. no hard feelings. I just want to give you a heads up that my email list is probably not the place for you.
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Want To Know More About The Philosophical Ideas Behind What I Do?
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